Following the success of the maiden edition, foremost multinational financial services
provider, Zenith Bank Plc has announced the launch of “Style by Zenith 2.0”, the second
edition of its flagship lifestyle fair dedicated to intentionally celebrating the ‘small’ things
that make ‘big’ differences in our lives.
First launched in 2018, the “Style by Zenith 2.0” initiative was created with the objective
of supporting and creating value for customers by focusing on various aspects of their lifestyle.

This year, “Style by Zenith 2.0” takes things up a notch with the theme, “Style the Life
you Desire”, aimed at encouraging Nigerians to live their best lives and be extraordinary.

The platform seeks to inspire people to be authentic, while showing them
that with ordinary talent and extraordinary effort they can thrive and make a real change in this world.

Speaking on the rationale behind “Style by Zenith 2.0”, the Executive Director of Zenith
Bank Plc., Dr. Temitope Fasoranti said that, “Banking, for Zenith Bank means going that
extra mile to be present in the lives of our customers. Driven by a culture of excellence
and providing cutting edge solutions, the bank is championing this cause to enable
individuals and businesses to grow wealth.”
He added that “Beyond providing financial solutions, Zenith Bank Plc seeks to be a
reliable partner to her customers, ensuring that they excel on every front. With “Style by
Zenith 2.0”, the bank continues in her commitment to empowering individuals and
entrepreneurs by celebrating real talents. We will be helping people do what they know
how to do best and repositioning them for greater levels of success in their various
endeavours.”

This year’s program includes an interesting line up of activities all culminating in the 3-
day Lifestyle Fair taking place at the end of 2019. Kicking off the array of activities is the
“Style by Zenith 2.0” Fitness Walks being held in conjunction with Mass Medical
Missions, a non-profit organization, and Venus Medicare Ltd, a leading Health
Management Organisation in the country.
The Fitness Walk will serve as a platform to promote Mission Pink Cruise – a project of
Mass Medical Missions supported by Zenith Bank, aimed at taking holistic cancer
prevention and health promotion to various communities across the country using
Mobile Cancer Centres (MCC) nicknamed Pink Cruises, which is the first of its kind in
Nigeria.

Scheduled to hold in August, these Fitness Walks and Cancer Screening exercises will
hold in five cities across Nigeria – Lagos, Abuja, Port Harcourt, Kano and Onitsha.
Interested individuals are invited to register their participation by visiting the Zenith Bank
website at www.zenithbank.com/style.

Aside the fitness walks across the country, there is a whole lot of activities such as
conferences, online engagements, and a special event for models that builds on the
masterclass held last year, not forgetting the special play arcade and activities designed
for children at the fair. The whole gamut of events and activities lined up also come with free medical check-ups like free eye, dental and cancer tests, amongst other special promotions both online and at the events leading to the final crescendo which is the 3-Day Lifestyle Fair.

With initiatives such as these and many more to come, “Style by Zenith 2.0” promises to offer an all-encompassing experience touching on key aspects of the lifestyle of Zenith customers and the public.

The “Style by Zenith 2.0” platform is also a testament to the priority given to SMEs and
the retail segment of the market by the bank. Together with her various partners, Zenith Bank will be laying the foundation for a future where individuals and SMEs can live up to their full potentials.

Fashion One, the leading global fashion and lifestyle channel will once again be working
with Zenith Bank on the “Style by Zenith 2.0” initiative.

Established in 1990, Zenith Bank Plc is a leading multinational bank providing
corporate, business, retail and personal banking services through its network of over
500 branches and business offices, serving millions of customers. The brand is
verifiably a leader in the deployment of various channels of banking technology and has become synonymous with the deployment of state-of-the-art technologies in banking